French Intellectual Property Code
In forceThe advertising and personalised solicitation provided for in Article L. 423-1 are permitted for industrial property attorneys if they provide sincere information on the nature of the services offered and if their implementation respects the essential principles of the profession. They exclude any comparative or disparaging elements, as well as any mention likely to infringe professional secrecy.
Personalised solicitation takes the form of a postal item, a telephone call or an e-mail sent to the recipient of the service offer, excluding any text message sent to a mobile telephone terminal. It specifies the methods for determining the cost of the service, which will be the subject of a fee agreement. The consequences of this service, which may give rise to additional costs, are specified where applicable. A distinction is made between fees and charges and royalties.
The general information on industrial property law accompanying the solicitation relates in particular to the main industrial property titles, their fields of protection and their respective limits, as well as the maintenance and defence of the associated rights. In the case of a personalised solicitation made by telephone, this information may be made available to the recipient of the service offer by other means duly specified at the time of canvassing.
